Selling Tips

Selling Real Estate in Madison & South Central Wisconsin: Property Selling Tips

Found 283 blog entries about Selling Tips.

Spring is a great time to schedule your interior and exterior painting projects! We'd like to share a few local painters that we highly recommend! 

Hellenbrand Painting

  • Phone: 608-220-8222

We're receiving excellent feedback from our clients about Dennis and his crew. They've completed many challenging projects for us with skill and care. 

Paul Peterson

  • Phone: 608-358-3600

Paul and his team are friendly, reliable, and professional. They're receiving rave reviews from our clients, and we loved their work on our office remodel. 

Dale Tomalin

  • Phone: 608-471-7768

Dale has a painting technology that is flexible enough to avoid cracking, hard enough to avoid chipping, and smooth enough for washing. Great for

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We're really looking forward to our new listing in Hill Farms! For the last 7 months we've been working on staging, capturing photos and video, and rounding out our marketing.

We're excited for our clients and for the rewards that they're about to reap, thanks to their focus on the fundamentals and their decision to plan ahead.

We'll have much more to share about this one real soon. 

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Buyers have become more discerning in 2023, which means it’s time for sellers to get back to the basics. If you’re planning to sell your Madison area home this year, you’ll do yourself a huge favor by embracing these 5 fundamentals.  

The five home-selling fundamentals

1) Consult with an expert on your home’s current market value.

2) Address the repairs and cosmetic updates that add instant value and appeal.

3) Professionally stage your home. 

4) Choose a professional, polished, and comprehensive marketing plan.

5) Hire a realtor who you know you can trust with your negotiation.

When you follow these 5 fundamentals, you’ll be addressing everything you need for a smooth and successful sale. And based on our experience, your sale will

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Installing new flooring can be a wonderful way to transform your home and increase its market value, as many of today's flooring products are beautiful, durable, and affordable, too. 

Mad City Dream Homes Cosmetic Updates

If you've been thinking of upgrading the flooring in your home, we recommend giving Dave Wilka from Floors for Less a call at 608-616-2118. Dave has proven to be an excellent resource for many of our clients, and we think you'll find Dave to be knowledgeable and reliable, as well. 

Do you need help with any other type of project around your home? Please reach out to our realtor team for a referral to a trusted contractor. It would be our pleasure to assist you. 

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If you've been thinking about a new look for your kitchen, you've probably been thinking about replacing your kitchen cabinets. Our team recently met with local business owner Dale Tomalin, who showed us a more cost-effective approach than replacement, and we were impressed by the finished product. 

Dale is the franchise owner of Spray-Net of Southern Wisconsin, creators of a painting technology that is flexible enough to avoid cracking, hard enough to avoid chipping, and smooth enough for washing. Dale's product transforms old kitchen cabinets by giving them a brand new, factory finish look. His work also comes with a 15-year transferable warranty. 

For more information, you can check out Dale's reviews on his Google Business Page. And for a

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Most of our home and condo selling clients start working with us several months, and sometimes several years, before the for sale sign is posted in the ground. Very often this means we're helping our clients identify the simple cosmetic projects that add real value to their home. For example: choosing paint colors and painting projects, installing new light fixtures and new cabinet hardware, and installing new flooring -- to name a few. 

Mad City Dream Homes Cosmetic Updates

But sometimes, due to challenging circumstances, our clients need an extra amount of support, and we assume the role of general contractor. This was the case for our clients, Luke and Pat, who gave us the keys to their home and an $11,000 budget to address a few cosmetic updates. We stepped in as project managers,

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Sometimes, due to challenging circumstances, our home-selling clients need an extra amount of support, and we step up to be their project manager. In these cases we're contacting contractors and obtaining estimates. We're scheduling projects and managing timelines. And we're keeping our clients up-to-date on the status of their work. 

your realtor as your general contractor

This recent condo project on the westside of Madison is the perfect example. By investing $15,000 into paint, flooring, light fixtures, cabinet hardware, and a few other cosmetic updates, our seller was able to improve their condo's market value by more than $50,000. Mad City Dream Homes was a reliable resource throughout -- offering guidance on worthwhile projects, lining up contractors, and overseeing the work. 

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We'd like to thank our clients, Jerry and Carolyn, for entrusting their home with us while they were away on an extended vacation. Before they left for their trip, Jerry and Carolyn gave us their keys and asked us to sell their home before their return from the West Coast. 

While they were away

We worked with two of our preferred contractors to complete a few painting projects, change out a few light fixtures, and update cabinet hardware throughout the home. Then we staged the home and launched our marketing, which resulted in a steady stream of showings and 4 very strong offers. In the end, Carolyn and Jerry were elated to accept an offer for well above the list price and with a closing date that was timed perfectly for their upcoming move. 

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Who's selling? 

Right now we're seeing most of our sales centered around major life changes. Changes like downsizing into a smaller home and relocating to a new city. And unfortunately, events like death and divorce, too. 

And who's not selling? 

We aren't seeing as many "move-up" sellers as we have in the past. These are the people who are outgrowing their current home and wanting to move up to a larger one. We're learning that many of these folks are choosing to stay put for now, as they consider the impact of higher mortgage rates on their monthly budget.

What's your motivation to sell?

And what questions do you have about the market? Our team is always available for an open and honest conversation, and never with any sales pressure or

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Owning a home is about more than having a place to live. It’s an investment, too. And at Mad City Dream Homes we are here to help you make smart decisions when it comes to your real estate investment.

Mad City Dream Homes Realtor Team

For example

We are here to help you choose the home improvement projects that will provide the best return on investment, and help you select the right contractors, too. 

We're here to advise you as to whether or not you should buy an individual property, and share our opinion on its resale value. 

And of course, as students of the market, we're always available to share our perspective on all of the latest trends in Dane County.

So, whenever you have any financial concerns about any aspect of real estate, we invite you to please reach out

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